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  OptiKPI is an exclusive marketing automation assistant for your gaming platform. With our expertise in the gaming industry, we have crafted our software to address your pain points directly. We can automate all your marketing actions and help you shift your focus toward business operations. Our platform's primary characteristics are compliance, marketing, and risk management. Furthermore, we help improve your overall business performance in the long run. We take a long-term approach to increasing client lifetime value. OptiKPI is the No. 1 customer retention platform for the gaming industry. We have increased our client's revenue by more than 30%. Increased Retention by 10% on average. And increased Gross Gaming Revenue by 20% on average for our customers. Provided by OptiKPI

  The online gaming industry centers around the number of "active users"; the higher the number, the better. Online gaming platforms rely on gamers, without whom failure is unavoidable. So, how do you go about finding players for the game? The solution is player acquisition. Even if you attract gamers at a rapid pace, your success is contingent on their retention. As a result, player retention is critical for the online gaming industry's sustainability. This post will teach you all you need to know about client acquisition and retention, as well as the four critical contrasts between the two. What exactly is customer acquisition in the online gaming industry? Through diverse marketing efforts, customer acquisition increases the number of users for your online games. Why is customer acquisition expensive? Since it is the doorway to that leads new users into your site, it requires some heavy lifting. Hence getting new customers to try out your product becomes a tough task,

  Gaming operators benefit from email marketing since it allows them to keep in touch with their customers and engage them effectively. Email marketing may target a particular group or individual player, and it can also be used to deliver highly tailored communications to retain great connections. In addition, emails allow clients to approach clients officially; unlike other mediums, an email always reaches a customer's inbox. One of the best ways to promote online games is through email marketing. For example, esports email marketing has helped the vertical to compete in the highest level. Read the article till end to find the best esports email marketing services software in the market. How can you engage players using email marketing? Emails can be used to keep gamers interested regularly; once a relationship has been created between a gaming business and its customers, a stable customer base can be built. Esports email marketing has become more vital for its growth. The gaming

  The ancient adage that keeping a client is simpler than acquiring and converting a new one applies to many sectors, including online gaming. On the other hand, customer retention is a problem for many gambling companies. Why is customer retention important ? The competition is tough, and gamers are readily enticed by the bright lights of rival gaming websites, especially when they offer enticing new player bonuses. You're probably employing a range of customer retention techniques, but have you considered a practical approach with the help of marketing automation software? It helps you calculate and improve your customer retention rate significantly.   As a result, you must prepare ahead of time and devise a solid strategy to maintain a high user retention rate. Otherwise, your users will not incorporate your game into their daily lives. We now know the answer to why is customer retention important? But what about the question, how to improve customer retention? Let us now find

  Every sector uses IT strategies to help manage its resources and streamline operations. Management software is used in every area, including aviation, accounting, hospitality, and healthcare. Hospital software is highly effective for the management of the daily activities. Management software is essential in healthcare because it can't achieve as much as paper-based methods. They must utilize cutting-edge technology to deliver excellent care to patients. Why Should You Choose a Hospital Management Solution? Growing competitiveness is one of the most pressing challenges in the business world. Therefore every company must make every effort to accept new technology as it becomes available. The increased necessity and demand for such software have given this area a competitive edge. However, enterprises must adhere to each level's software life cycle procedure to achieve excellence once implemented. Hospital software includes all the required solutions for smooth management oper

Customer Segmentation for Gaming Operators   As a result of technical improvements, the online gaming industry has grown into a complex arena. Deep data analytics, marketing automation, content personalisation, and other features are available through technology. Similarly, gambling operators' competitiveness has increased! Players now have access to what appears to be a limitless number of gaming websites/apps. Check here how does the customer segmentation works for gaming operators. Players demand nothing less than the best! To keep people hooked on your games, expose them to highly tailored material and focus on offering a meaningful user experience. Blind mass marketing is a relic of the past; it will never garner you a devoted audience. Aim for hyper-personalization to develop a long-term relationship and a powerful brand. What is Player Segmentation, and how does it work? Based on their activity, player segmentation divides your gamers into small or big groups (Common traits